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SickSet Evolution

We are SickSet Media. A company which understands that effective music marketing is a crucial yet often overlooked component in a band or artist's development. We know from our own personal experiences that without it, even the most talented bands and artists can struggle to reach their potential audience. This is where we excel. We specialise in well-connected PR campaigns and data-driven digital marketing strategies tailored to help bands and artists achieve their breakthrough. The journey to becoming a successful band or artist involves more elements than you might think – from media attention and streaming numbers to online hype, gaining fans, and sales.

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meet our founder

Our founder, Daniel Hodson, brings a wealth of experience to SickSet Media. With over a decade of touring, multiple record label signings, and performances at some of the UK’s most established festivals, Daniel quickly recognised a pattern of challenges faced by both emerging and established rock and metal artists. In 2022, after extensive experience in fronting high-profile digital marketing campaigns across various industries and collaborations with major media outlets, Daniel founded SickSet Media.

He envisioned a multifaceted, honest, and transparent PR and marketing agency dedicated to the rock and metal music industry. This is why at SickSet Media, we are dedicated to guiding artists through the complex world of the music industry. We understand that each band and artist is unique, and we tailor our strategies to meet their specific needs and goals. Our commitment to helping bands and artists achieve visibility and success, stems from a sincere understanding of the passion that drives the hard work that goes into any band or artist.

meet the team

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DANIEL H

Director

Daniel, the Director, keeps the gears of the SickSet Media machine turning as the campaign overseer and client consultant. He explains what we offer in a way that even marketing rookies can understand.

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maximo d

Publicist

Max’s charming ability to craft compelling stories and secure media coverage means you’ll be dealing with the very best when it comes to working with a publicist.

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Chelsea C

Marketing Consultant

With a specialism across many media buying platforms, Chelsea has worked with some of the biggest names in the business and is well rounded when it comes to marketing strategy.

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Crystal V

Meta Ads Manager

Crystal is the mastermind behind our specialised Facebook and Instagram campaigns. Whether you need high quality streaming traffic, social media growth or merch sales, she has you covered!

Together, we analyse trends, monitor campaign performance, and adjust our tactics to ensure the best possible outcomes. By staying ahead of industry trends and continuously refining our methods, we help bands and artists navigate the ever-evolving music industry.

SickSet Media gives us confidence that our music will be heard by the right audience. The smartest move we have made as a band. We can’t recommend them enough.

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Eschalon

SickSet Media expanded our reach beyond traditional PR and provided a rounded, modern marketing plan for our release. We will be using SickSet Media again.

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Hacktivist

We used SickSet Media to cover Spotify marketing which they absolutely smashed. It was a pleasure to have the team take the lead and achieve excellent results for us!

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Exist Immortal

With precise targeting to an audience of deathcore fans, we witnessed a substantial increase of streams, subscribers and followers across Spotify and YouTube.

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Writhe

We had ads run to a quality audience and doubled our Spotify followers in two months. Friendly, transparent, and great to work with… A team that knows what they’re doing!

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InRetrospect

We were thoroughly impressed by SickSet Media's personal and responsive approach. Just as they say… We saw growth in fans, not just numbers!

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Divided by Design

Innovative, collaborative, motivating and connected. We won’t be using anyone else for future releases. From digital ads to PR, SickSet Media are the full package.

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7eventh Sea

SickSet Media introduced our music to various outlets such as Kerrang! and Metal Hammer, which was greatly received! We won’t be using anyone else for PR and marketing.

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Raised by Owls

We’ve never worked with a professional marketing agency before, so we approached with caution. However, all of our expectations were surpassed. A friendly team that provides results.

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Lost to Light

We ran PR and marketing for our recent EP with SickSet Media. The uptake was beyond what was expected and we saw our Spotify numbers and fan retention improve considerably!

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Worn Out

We have always run our digital ads DIY. After our consultation with SickSet Media, it opened our eyes to missed opportunities. We are thoroughly hyped on our campaign with them!

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This Dying Hour

Insane results. A friendly, professional, focused team with passion behind the work they do. We cannot recommend SickSet Media enough!

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Struck/Down

achieve lasting success

At SickSet Media, we truly believe in the power of music and the importance of effective marketing in bringing that music to the world. We are passionate about helping artists tell their stories, connect with their fans, and achieve lasting success.

message us to see how